Building healthy habits often feels harder than it needs to be. We start with good intentions, but when life gets busy, consistency usually falls through the cracks.
The truth is, lasting change doesn’t come from doing more - it comes from repeating small actions often. That’s why 30 days is widely considered the ideal timeframe for building habits that actually stick.
Why Habits Matter More Than Motivation
Motivation comes and goes. Habits remove the need to rely on it.
When something becomes part of your routine, it requires less effort and less decision-making. That’s what makes habits so powerful. They help you show up for your wellbeing even on days when motivation is low.
Why 30 Days Works
Repeating a behaviour daily over several weeks helps your brain recognise it as routine. Thirty days is long enough to move past the “newness” of a habit and start experiencing it as part of your normal day.
It’s also short enough to feel achievable, which makes you far more likely to stay consistent.
Start Small to Stay Consistent
One of the biggest mistakes people make is starting too big. Complex routines and high expectations often lead to burnout.
Small habits work because they’re easy to repeat and fit into real life. Something as simple as taking a ready-to-drink collagen shot each day can become a reliable anchor habit. It’s quick, effortless and easy to remember.
Consistency Beats Perfection
Missing a day doesn’t mean you’ve failed. What matters most is returning to the habit without pressure or guilt. Over 30 days, consistency looks like showing up more often than not and not doing things perfectly.
What Happens After 30 Days?
By the end of the month, most habits start to feel easier and more automatic. That’s when real momentum builds. Instead of starting over, you’re simply continuing something that already fits into your routine.
You don’t need to overhaul your life to feel better.
Start with one small, realistic habit — and give it 30 days to stick.
Consistency does the rest.
